Sales operations: strategies and frameworks for selling more
Learn how to train, develop and improve your sales team with this sales management masterclass
Lo que serás capaz de hacer
Welcome to "Sales operations: strategies and frameworks for selling more." This course is designed to equip you with the essential skills, strategies, and frameworks needed to elevate your sales operations and drive increased revenue. Whether you're a seasoned sales professional or just starting your journey, this course will provide valuable insights and actionable techniques to enhance your effectiveness in the dynamic field of sales. Module 1: Introduction to Sales Operations Understanding the Role of Sales Operations Key Components of Sales Operations The Impact of Effective Sales Operations on Business Growth Module 2: Developing a Winning Sales Strategy Crafting a Targeted Sales Strategy Aligning Sales Strategy with Business Objectives Adapting Strategies to Market Dynamics Module 3: Implementing Effective Sales Processes Building a Robust Sales Pipeline Streamlining Lead Qualification and Management Enhancing Sales Forecasting Accuracy Module 4: Leveraging Technology in Sales Operations Introduction to Sales Technology Choosing the Right Sales Tools for Your Business Integrating Technology for Seamless Operations Module 5: Sales Performance Metrics and Analysis Identifying Key Performance Indicators (KPIs) Implementing Metrics for Performance Evaluation Continuous Improvement through Data Analysis Module 6: Customer Relationship Management (CRM) Strategies Importance of CRM in Sales Operations Implementing and Optimizing CRM Systems Utilizing CRM for Enhanced Customer Engagement Module 7: Sales Team Management and Motivation Building and Leading High-Performing Sales Teams Motivational Strategies for Sales Professionals Overcoming Challenges in Team Management Module 8: Negotiation Techniques for Sales Success Mastering the Art of Negotiation Handling Objections and Closing Deals Win-Win Strategies for Long-Term Relationships Module 9: Adapting to Market Trends and Challenges Navigating Evolving Market Dynamics Overcoming Sales Challenges Future-Proofing Your Sales Operations Module 10: Developing a Personalized Sales Operations Plan Creating a Tailored Sales Operations Plan Setting Realistic Goals and Objectives Implementation and Continuous Improvement Course Benefits: Gain a deep understanding of the role and impact of sales operations. Develop and implement a targeted sales strategy aligned with business goals. Optimize sales processes for efficiency and accuracy. Harness the power of technology to enhance sales operations. Master key sales performance metrics and data analysis techniques. Build and lead high-performing sales teams with motivational strategies. Acquire negotiation skills for successful deal closures. Adapt to market trends and overcome sales challenges. Develop a personalized sales operations plan for immediate implementation. Enroll now and embark on a transformative journey to elevate your sales operations, drive revenue growth, and achieve lasting success in the competitive world of sales. Let's sell more together!
- Understanding the role of sales in business
- Different sales techniques, including consultative selling and solution selling
- Identifying pain points and challenges that customers face
- Effective trategies for overcoming objections and closing deals
Temario
UNIDAD 1 - Let's get connected · 3 leccionesUNIDAD 1 - Let's get connected
UNIDAD 1 - Let's get connected
- Introduction
- Building confidence
- The marshmallow test
UNIDAD 2 - Introduction to sales operations · 13 leccionesUNIDAD 2 - Introduction to sales operations
UNIDAD 2 - Introduction to sales operations
- Let's make a million
- Closing a million dollar sale
- The million dollar sale explained
- Building sales mastery
- Responding immediately to inbound leads
- Leadership styles
- Crushing your business goals
- Understanding the role of sales operations
- The power of your product or service
- From average sales person to a high performing closer
- Master the problem, not the solution
- Daily habits of high-performing sales reps
- Introduction to sales operations
UNIDAD 3 - Developing a winning sales strategy · 9 leccionesUNIDAD 3 - Developing a winning sales strategy
UNIDAD 3 - Developing a winning sales strategy
- Buyer personas
- Beyond buyer personas
- How to guide sales conversations and lead your prospects to the right solution
- Crafting a Targeted Sales Strategy
- A Strategic Roadmap for Success
- Cold calls vs cold emails
- How to build an AI sales system
- 7 hacks how AI can help in cold outreach
- 5 hacks to train your team with AI
UNIDAD 4 - Implementing effective sales processes · 10 leccionesUNIDAD 4 - Implementing effective sales processes
UNIDAD 4 - Implementing effective sales processes
- Creating a sense of urgency
- The 10% message
- Industry knowledge
- Building a Robust Sales Pipeline
- Leveraging the BANT framework
- Qualifying a Prospect Using the BANT Framework
- SPIN selling
- Applying SPIN for social media marketing companies
- CHAMP
- Closing a High-Stakes Sales Deal with Confidence
UNIDAD 5 - Leveraging Technology in Sales Operations · 2 leccionesUNIDAD 5 - Leveraging Technology in Sales Operations
UNIDAD 5 - Leveraging Technology in Sales Operations
- Introduction to Sales Technology
- Direct sales in the age of AI
UNIDAD 6 - Sales Performance Metrics and Analysis · 1 leccionesUNIDAD 6 - Sales Performance Metrics and Analysis
UNIDAD 6 - Sales Performance Metrics and Analysis
- Identifying Key Performance Indicators (KPIs)
UNIDAD 7 - Customer Relationship Management (CRM) Strategies · 2 leccionesUNIDAD 7 - Customer Relationship Management (CRM) Strategies
UNIDAD 7 - Customer Relationship Management (CRM) Strategies
- Importance of CRM in Sales Operations
- Maximizing the importance of sales time
UNIDAD 8 - Sales Team Management and Motivation · 3 leccionesUNIDAD 8 - Sales Team Management and Motivation
UNIDAD 8 - Sales Team Management and Motivation
- Change management in the sales process
- Embracing discomfort
- Building mental resilience
UNIDAD 9 - Negotiation Techniques for Sales Success · 12 leccionesUNIDAD 9 - Negotiation Techniques for Sales Success
UNIDAD 9 - Negotiation Techniques for Sales Success
- How to avoid commoditized sales conversations
- Executing a Confident and Productive Cold Call
- The DIQ framework
- Handling objections
- Addressing objections
- Handling Objections and Closing Deals
- Win-Win Strategies for Long-Term Relationships
- Responding to objections
- The power of contrast
- How to guide a diverse buying committee to consensus
- The hypothetical close
- Using Rational Buying Triggers to Close a Sale
UNIDAD 10 - AI in sales · 11 leccionesUNIDAD 10 - AI in sales
UNIDAD 10 - AI in sales
- What is AI and why it matters in sales
- How sales has changed
- The sales tech stack explained
- Use cases of AI in real sales scenarios
- Choosing the right AI tools for your business
- 16 powerful AI tools for your sales
- Finding ideal customers using AI
- Prospecting and lead scoring with AI
- Using AI for predictive lead scoring
- Automating cold outreach with AI
- LinkedIn automation and social selling
UNIDAD 11 - Adapting to Market Trends and Challenges · 1 leccionesUNIDAD 11 - Adapting to Market Trends and Challenges
UNIDAD 11 - Adapting to Market Trends and Challenges
- Overcoming Sales Challenges
UNIDAD 12 - Developing a Personalized Sales Operations Plan · 4 leccionesUNIDAD 12 - Developing a Personalized Sales Operations Plan
UNIDAD 12 - Developing a Personalized Sales Operations Plan
- SWOT analysis
- The GOSPA framework
- The sales operations plan
- 5 ways to create a business network that converts into clients
UNIDAD 13 - Extra · 39 leccionesUNIDAD 13 - Extra
UNIDAD 13 - Extra
- Why AI is no longer optional in sales
- Creating a vision
- Cold leads vs warm leads
- Sales funnel vs sales pipeline
- Inbound vs outbound
- 10 hacks to set up your sales process
- Upselling vs cross-selling
- Leads vs opportunities
- High-ticket sales vs low-ticket sales
- Value-based selling vs price-based selling
- Inside sales vs outside sales
- 10 ways to attract B2B customers
- 5 ways for prospecting
- Connecting with buyers
- Hard sales versus soft sales
- Hard skills versus soft skills
- Solution selling vs product selling
- Gatekeeper vs decision-maker
- Objection vs condition
- The sales pipeline for software companies
- The sales pipeline for construction companies
- The sales pipeline for wholesale companies
- Customer acquisition vs customer retention
- MQL vs SQL
- Suspect versus prospect
- The AIDA model
- Keeping your motivation high as a sales person
- Bonus
- Epic sales stories
- Confidence over perfection
- Staying customer-centric in a sales-driven world
- A few important truths about sales
- Maybe the best sales tip in the world
- Why positivity wins in the creator economy
- NEAT selling for service companies
- Why sales has such an important role in any business
- The sales mindset
- How to build a strong sales mindset
- Navigating a Sales Conversation with an Uncertain Buyer
UNIDAD 14 - Shorts · 6 leccionesUNIDAD 14 - Shorts
UNIDAD 14 - Shorts
- The biggest bottleneck for entrepreneurship
- Find joy in work
- Unseen momentum
- Achieving alignment
- Achieving business success
- The social hook
Tu certificado lo emite la SEP, no solo una plataforma
Al demostrar la competencia recibes un certificado emitido por la Secretaría de Educación Pública a través del Gobierno del Estado de México: un documento oficial que puedes presentar con confianza ante cualquier empleador o institución.
Tu certificado con INEC
- Lo emite la Secretaría de Educación Pública (SEP), a través del Gobierno del Estado de México
- Documento oficial con folio verificable en línea
- Lo otorga la Universidad Tecnológica Fidel Velázquez
Otras plataformas en línea
- Constancia privada emitida por la misma plataforma
- Solo acredita horas cursadas o asistencia
- Sin respaldo de una autoridad educativa
Tu itinerario, de la inscripción al certificado
- 1
Inscripción con pago único
Pagas $2,800 MXN una sola vez y entras de inmediato al curso.
- 2
Estudias a tu ritmo
14 unidades con videos, lecturas y actividades, disponibles 24/7 durante 12 meses.
- 3
Cuestionarios por unidad
1 cuestionarios para comprobar lo aprendido.
- 4
Certificado
Emitido por la SEP a través del Gobierno del Estado de México, con folio verificable.
Un certificado oficial de la SEP
Muestra · verificable por folio y QR
- Emitido por la Secretaría de Educación Pública (SEP), a través del Gobierno del Estado de México. No es una constancia privada: es un documento oficial, y ese respaldo marca la diferencia frente a otras plataformas en línea.
- Contenido impartido por Matthieu Bout.
- Folio y QR verificables para compartirlo con quien te contrate.
Empieza hoy, a tu ritmo
Un solo pago y acceso inmediato al curso completo durante 12 meses.
- 14 unidades · 116 lecciones · 60 h
- 12 meses de acceso
- 1 cuestionarios de evaluación
- Certificado emitido por la SEP (Gob. del Estado de México) con folio verificable
Sobre tu inscripción
¿Cómo es el pago?
Un solo pago de $2,800 MXN. No hay mensualidades ni cargos recurrentes.
¿Cuánto tiempo tengo acceso?
12 meses desde tu inscripción, 24/7, para avanzar a tu ritmo.
¿Quién imparte el contenido?
El curso es impartido por Matthieu Bout; INEC gestiona tu inscripción, evaluación y certificado.
¿Qué pasa cuando vence mi acceso?
Puedes renovar tu cuenta tú mismo desde la plataforma, sin trámites ni esperas.
