Product Management: Continuous Product Discovery
Develop the habits and critical thinking skills of a high-performing continuous discovery product team.
Lo que serás capaz de hacer
== As of March 2024 == Students reported improved confidence to… Implement continuous discovery at their workplace —> +168% Know which discovery methodology to use when —> +137% Connect discovery activities with the product roadmap —> +157% == Welcome to Continuous Product Discovery == Successful Agile Product teams have moved toward a truly cross-functional product team model where the teams that develop the product are the ones responsible for doing their own discovery. They do their own user research, conduct their own experiments, and synthesize what they are learning week-over-week to support their daily product decisions. But Product Discovery is still widely misunderstood and incorrectly applied at many companies. I created this course and packed it with practical, real-world experiences that I’ve gained working with Product teams around the world. All theory is paired with practical templates you can use to gain value immediately. == What you’ll get from this course == In this course, you’ll learn: 1. How to develop the habits necessary to create a continuous feedback loop between your product development ideas and your customers. 2. How to build a Product Roadmap that supports Product Discovery. 3. A simple way to interpret and implement the "Double Diamond" framework. 4. Which discovery methodology to use and when? Also, I'll supply you with 16 MIRO Product Discovery Templates covering the most popular discovery methodologies. You'll be able to copy them and quickly get started applying what you've learned at your own workplace. == Why learn Product Discovery? == The demand for Product Managers who “get” Discovery is growing rapidly. LinkedIn ranks "Product Manager" as one of the most promising jobs, with 29% year-over-year growth. More and more companies are finally figuring out how important this discipline and this role are to their success. But Product Management practices are also widely misunderstood , with most product initiatives failing to launch. And of those that do launch, only a fraction delivers value to the intended customers. In a field where so many teams follow counter-productive practices , copying others won't work. Don't Imitate. Understand. This course will teach you proven discovery techniques used by top product teams. And the practical portion will give you real-world skills that you can apply immediately. If you're a Product Manager looking to level up your product discovery skills or are trying to transition into a new career, this course will help prepare you for success. And if you work in a related role (Business Analyst, Project Manager, Developer, etc), you’re also in the right place. == What if I want a refund? == If after taking the course, you want a refund, thats totally ok. I want you to be happy with your decision to purchase this course. This course has a 30-day money-back guarantee policy ! No questions asked! There is no risk for you ! What are you waiting for? Start now and take a step further into levelling up your Product Discovery skills and uplift your career! ==What are students saying? == Here is a small preview of what my students have reported. Raj explains concepts clearly and I love the animations and notes that support the concepts. Super easy to understand and fun to watch. This course has totally captured my attention and I'm learning so much. [Courney LeGates - Director of Program at Code Nation] The insights about decoding the “double diamond” is quite exciting and i am very interested in learning more. [Jiangfeng Li - Marketing at Alibaba] I love how clearly and concisely the concepts are delivered [Ken Kubota - Founder at Life2us] Concise and meaningful- connects the dots within a complex field [Kristin Miltner-Zubryzycki - Product Manager at Emergen] I like that there are great examples and templates that I can use in my day to day to implement what I've learnt in my role. Very practical, and helped me as a PM better understand how to work with product marketing. [Aldair Borges - Product Manager at Mews] REMEMBER… I'm so confident that you'll love this course that we're offering a FULL money-back guarantee for 30 days! So it's a complete no-brainer, sign up today with ZERO risk and EVERYTHING to gain. So what are you waiting for? Click the buy now button and join the world's most complete course on Product Discovery.
- How to implement continuous product discovery activities at your workplace
- Approaches for connecting discovery activities with your product roadmap
- Get 16 MIRO discovery templates with guidance on how to adapt them to your workplace
- Decode the popular "Double Diamond" framework
- Understand which discovery methodology to use and when
Temario
UNIDAD 1 - Product Discovery Basics · 9 leccionesUNIDAD 1 - Product Discovery Basics
UNIDAD 1 - Product Discovery Basics
- Welcome & Course Overview
- What is Product Discovery?
- Short Exercise: How Do You Do Discovery Today?
- Meet Your Instructor
- Join the Student Community
- Important Message
- Four Risks to Mitigate
- Connecting Discovery with the Roadmap
- Decoding The "Double Diamond"
UNIDAD 2 - Phase 1 - Discover (The Problem Space) · 11 leccionesUNIDAD 2 - Phase 1 - Discover (The Problem Space)
UNIDAD 2 - Phase 1 - Discover (The Problem Space)
- Section Introduction
- 5 Product Discovery Principles
- The Goal of the "Discover" Phase
- Tips For the "Discover" Phase
- Methods Used in "Discover" Phase
- Get Miro Templates
- Method 1: Empathy Map
- The Customer Interview
- Method 2: In-Depth Interviews
- Method 3: Ethnographic Research
- Method 4: Journey Mapping
UNIDAD 3 - Phase 2 - Define (Where to Focus) · 9 leccionesUNIDAD 3 - Phase 2 - Define (Where to Focus)
UNIDAD 3 - Phase 2 - Define (Where to Focus)
- Section Introduction
- The Goal of the "Define" Phase
- Testing Business Viability
- Tips For Define Phase
- Methods Used in Define Phase
- Method 5: 5 W's
- Method 6: Stakeholder Interviews
- Method 7: "How Might We" Questions
- Method 8: Fishbone Diagram
UNIDAD 4 - Phase 3 - Develop (Ideas & Priorities) · 8 leccionesUNIDAD 4 - Phase 3 - Develop (Ideas & Priorities)
UNIDAD 4 - Phase 3 - Develop (Ideas & Priorities)
- Section Introduction
- The Goal of "Develop Phase"
- Tips For "Develop" Phase
- Methods Used in Develop Phase
- Method 9: Crazy 8
- Method 10: Brainstorming
- Method 11: Inspiration Sessions
- Method 12: Sketching
UNIDAD 5 - Phase 4 - Deliver (Prototypes & Tests) · 13 leccionesUNIDAD 5 - Phase 4 - Deliver (Prototypes & Tests)
UNIDAD 5 - Phase 4 - Deliver (Prototypes & Tests)
- Section Introduction
- The Goal of "Deliver" Phase
- Tips For "Deliver" Phase
- Creating Prototypes
- Prototyping Techniques
- Testing Usability
- Testing Value
- Testing Feasibility
- Methods Used in Deliver Phase
- Method 13: Business Model Canvas
- Method 14: Wireframing
- Method 15: Effort/Impact & Priority Matrix
- Method 16: Usability Testing
UNIDAD 6 - Conclusion · 1 leccionesUNIDAD 6 - Conclusion
UNIDAD 6 - Conclusion
- Bonus Lecture
Tu certificado lo emite la SEP, no solo una plataforma
Al demostrar la competencia recibes un certificado emitido por la Secretaría de Educación Pública a través del Gobierno del Estado de México: un documento oficial que puedes presentar con confianza ante cualquier empleador o institución.
Tu certificado con INEC
- Lo emite la Secretaría de Educación Pública (SEP), a través del Gobierno del Estado de México
- Documento oficial con folio verificable en línea
- Lo otorga la Universidad Tecnológica Fidel Velázquez
Otras plataformas en línea
- Constancia privada emitida por la misma plataforma
- Solo acredita horas cursadas o asistencia
- Sin respaldo de una autoridad educativa
Tu itinerario, de la inscripción al certificado
- 1
Inscripción con pago único
Pagas $2,800 MXN una sola vez y entras de inmediato al curso.
- 2
Estudias a tu ritmo
6 unidades con videos, lecturas y actividades, disponibles 24/7 durante 12 meses.
- 3
Cuestionarios por unidad
1 cuestionarios para comprobar lo aprendido.
- 4
Certificado
Emitido por la SEP a través del Gobierno del Estado de México, con folio verificable.
Un certificado oficial de la SEP
- Emitido por la Secretaría de Educación Pública (SEP), a través del Gobierno del Estado de México. No es una constancia privada: es un documento oficial, y ese respaldo marca la diferencia frente a otras plataformas en línea.
- Contenido impartido por Raj Elakkara.
- Folio y QR verificables para compartirlo con quien te contrate.
Empieza hoy, a tu ritmo
Un solo pago y acceso inmediato al curso completo durante 12 meses.
- 6 unidades · 51 lecciones · 30 h
- 12 meses de acceso
- 1 cuestionarios de evaluación
- Certificado emitido por la SEP (Gob. del Estado de México) con folio verificable
Sobre tu inscripción
¿Cómo es el pago?
Un solo pago de $2,800 MXN. No hay mensualidades ni cargos recurrentes.
¿Cuánto tiempo tengo acceso?
12 meses desde tu inscripción, 24/7, para avanzar a tu ritmo.
¿Quién imparte el contenido?
El curso es impartido por Raj Elakkara; INEC gestiona tu inscripción, evaluación y certificado.
¿Qué pasa cuando vence mi acceso?
Puedes renovar tu cuenta tú mismo desde la plataforma, sin trámites ni esperas.


