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Inicio / Cursos / Product Management A-Z: Hands-On, Real-World Simulation
Impartido por Raj ElakkaraPago único de $2,800 MXN · acceso por 12 meses

Product Management A-Z: Hands-On, Real-World Simulation

From Beginner to Modern Product Manager with Just One Course!

Certificado oficial emitido por la SEPA través del Gobierno del Estado de México
12 meses de acceso En línea · 60 h 21 unidades
Qué aprenderás

Lo que serás capaz de hacer

== As of March 2024 == From 14,066 students —> 2,148 secured jobs as Product Managers —> at Google, Amazon, Myntra, Facebook, Microsoft, Flipkart, Ola & more Students reported improved confidence to… Succeed in their current product role—> +137% Systematically build the right skills —> +137% Make good career decisions —> +71% Navigate the jobs downturn —> 62% As you consider my course, I suggest asking yourself these question s. == Do I want to become a Product Manager? == The Product Manager role is one of the most promising and highest-paying careers today, offering an opportunity to dramatically improve your career and quality of life. Check out some data that shows that becoming a Product Manager is a great opportunity for you: Google Search Trends shows an 87% increase in searches for "Product Management" worldwide, with a particularly strong interest in countries such as United States, India & Singapore. Glassdoor indicates Product Manager is one of the highest-paying entry level jobs , with an average of +$110,000 per year. LinkedIn included Product Manage r in its 2023 Fastest Growing Jobs list. == How is this course different? == Product Management A-Z is primarily a Learn By Doing course. We pair all theory with real-world exercises that demonstrate how successful teams build Products so you can apply that knowledge immediately. How do todays most successful technology companies such as Amazon and Google design, develop and deliver products that have won the loyalty of customers from around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies. Product Management A-Z shows you how to build and deliver technology products that your customers will love. And that will work for your business. == What will I get from this course == 1. I’ll show you why 95 % of product teams struggle with their product initiatives and what the top performing 5 % do differently to achieve success 2. You’ll gain an in-depth understanding of modern Product Management practices, including frameworks and best practices for De-risking product initiatives (dual-track development) Strategy formulation (e.g. Kano Model) Goal Setting (Objectives & Key Results) Product Discovery (ICE, Experiment Boards, etc) Goal-Directed Design (Rapid Prototyping, Sketching, etc) Agile Development (Scrum) Measurement (Analytic frameworks, OMTM) Career Development (Bullet Journal, Story Telling, etc) 3. The course lectures are accompanied by a workbook that includes + 30 practical exercises to bridge the gap between the theory and real-world practices. == Why learn Modern Product Management? == The demand for Product Management is growing rapidly. In fact, LinkedIn ranks "Product Manager" as one of the most promising jobs, with 29% year-over-year growth. More and more companies are finally figuring out how important this discipline and this role is to their success. But Product Management practices are also widely misunderstood , with most product initiatives failing to launch. And of those that do launch, only a fraction delivers value to the intended customers. In a field where so many teams follow counter-productive practices , copying others won't work. == Don't Imitate. Understand. == This course will teach you the underlying values and principles of Product Management. And the practical portion will showcase how successful teams build products using approaches that minimize risk and maximize customer delight. If you're seeking a job in Product Management or trying to transition into a new career, this course will help prepare you for success. You'll be able to identify and avoid unproductive workplace practices, and confidently use the latest Product Management tools and techniques that are so essential to success. And if you work as a Product Manager in the software development space, this course will accelerate your career and open new doors. == What if I want a refund? == If after taking the course, you want a refund, thats totally ok. I want you to be happy with your decision to purchase this course. This course has a 30-day money-back guarantee policy ! No questions asked! There is no risk for you ! What are you waiting for? Join now and take a step further into becoming a Product Manager and uplift your career! ==What are students saying? == Here is a small preview of what my students have reported. I simply loved the training with in-depth focus on real time case study and end to end experience of the product life cycle with technology know-how too. I feel more confident to face the interview and the work culture in a product based firm. Thanks a million Raj. You made the whole course sound so exciting and look forward to. [Sheela Nunce - Product Manager @ Verizon] I'm working as a product owner in tech company and in the same time I have a startup on very early stage, so a lot of things covered in this course are very relevant to my experience or my needs, so I see so much value in this course, that I'm giving 5 stars. [Mikhail Rud - Director of Product @ Zelp] Course material is very well organized. Using a practical exercise the entire way through helps cement learning. Providing a template workbook and a filled out workbook create opportunities to learn from example and by doing. It also leaves initial template to work from in PM roles. [Alexandra Difranco - Product Manager @ Amazon] Amazing course structure. Really practical. Complete many courses on udemy but this one is the most practical course I have ever taken. [Ankur Kazi - Product Manager @ Optus] So far the course feels like a good fit. It has brought into the front burner all my previous skills and experiences into a fully functional path I didn't know exists. Product Management feels like the right thing for me [Akeem Raza - Engineer @ Cognizant] REMEMBER… I'm so confident that you'll love this course that we're offering a FULL money-back guarantee for 30 days! So it's a complete no-brainer, sign up today with ZERO risk and EVERYTHING to gain. So what are you waiting for? Click the buy now button and join the world's most complete course on Product Management.

  • Build any digital product from end to end
  • Create a culture of experimentation
  • Instrument actionable analytics into your product
  • Lead cross-functional product teams
  • Define a viable product strategy
  • Take a product or feature from idea to market

Temario

UNIDAD 1 - Introduction · 22 lecciones

UNIDAD 1 - Introduction

  • Congratulations! You're Now a Product ManagerVideo · 2 min
  • Get Course SlidesLectura · 0 min
  • What Does a PM Do?Video · 4 min
  • Meet Your InstructorVideo · 2 min
  • Join the CommunityLectura · 0 min
  • Important MessageVideo · 1 min
  • What's a Product?Video · 5 min
  • Improve Your Course Taking Experience With Q&ALectura · 0 min
  • Get Your Course WorkbookLectura · 0 min
  • Exercise #1: Choose Your ProductVideo · 5 min
  • Why Product Management is BrokenVideo · 6 min
  • How Effective Product Teams WorkVideo · 4 min
  • How the PM Role VariesVideo · 8 min
  • Exercise #2: What Kind of PM Will You Be?Video · 2 min
  • Got Product Management Experience?Cuestionario · 10 min
  • Empowered Product TeamsVideo · 4 min
  • The Modern Product DesignerVideo · 7 min
  • The Modern Product DeveloperVideo · 8 min
  • Product-Market Fit vs. Product VisionVideo · 5 min
  • Exercise #3: Create a Product Vision BoardVideo · 5 min
  • Evaluating Your ProductVideo · 5 min
  • Exercise #4: The Feature AuditVideo · 7 min
UNIDAD 2 - --------------- Part 2: Strategy --------------- · 1 lecciones

UNIDAD 2 - --------------- Part 2: Strategy ---------------

  • What is Product Strategy?Video · 6 min
UNIDAD 3 - The Problem Space · 12 lecciones

UNIDAD 3 - The Problem Space

  • Exercise #5: Problem Space DefinitionVideo · 6 min
  • The Kano ModelVideo · 4 min
  • Exercise #6: The Strategy GridVideo · 4 min
  • Getting Product Strategy RightVideo · 3 min
  • Exercise #7: Problem Type AnalysisVideo · 6 min
  • Expressing the Problem SpaceVideo · 3 min
  • Exercise #8: Timeless Problem StatementsVideo · 4 min
  • Growing Market = New CompaniesVideo · 2 min
  • Exercise #9: Are you in a Growing Market?Video · 6 min
  • The Extendable BrandVideo · 3 min
  • The Defensible MoatVideo · 5 min
  • Problem Space SummaryVideo · 3 min
UNIDAD 4 - Goal Setting · 12 lecciones

UNIDAD 4 - Goal Setting

  • Linking Strategy With ExecutionVideo · 4 min
  • OKR + Agile = Full Stack AgileVideo · 3 min
  • Introduction to OKRsVideo · 4 min
  • Exercise #10: Lets Practice Creating OKRsVideo · 5 min
  • What's an Initiative?Video · 2 min
  • Why OKRs Work So WellVideo · 5 min
  • Exercise #11: Lets Set Our Product OKRsVideo · 6 min
  • Moonshot vs Roofshot OKRsVideo · 3 min
  • OKRs Are Not KPIsVideo · 3 min
  • How Do You Grade OKRsVideo · 4 min
  • Where do Insights Come From?Video · 5 min
  • Exercise #12: Build Your Ideas BacklogVideo · 9 min
UNIDAD 5 - The Solution Space · 9 lecciones

UNIDAD 5 - The Solution Space

  • What is a Business Model?Video · 8 min
  • Exercise #13: Create Your Business Model CanvasVideo · 6 min
  • Validating IdeasVideo · 4 min
  • Exercise#14: Let's Evaluate Our IdeasVideo · 9 min
  • MVPs & MVFsVideo · 5 min
  • The MVP MatrixVideo · 8 min
  • Building Agile RoadmapsVideo · 5 min
  • Weaning Your Company Off Feature RoadmapsVideo · 3 min
  • Exercise #15: Create an Agile RoadmapVideo · 9 min
UNIDAD 6 - --------------- Part 3: Discovery --------------- · 1 lecciones

UNIDAD 6 - --------------- Part 3: Discovery ---------------

  • What is Product Discovery?Video · 4 min
UNIDAD 7 - Discovery Phases · 17 lecciones

UNIDAD 7 - Discovery Phases

  • IntroductionVideo · 3 min
  • Exercise #16: Calculate Your ICE ScoresVideo · 9 min
  • Phase 1: Creating AlignmentVideo · 3 min
  • Phase 2: Researching User ProblemsVideo · 3 min
  • User PersonasVideo · 6 min
  • Exercise #17: Create a Persona PrototypeVideo · 9 min
  • Phase 3: Ideating SolutionsVideo · 1 min
  • Exercise #18: Build an Experiment BoardVideo · 7 min
  • The Customer InterviewVideo · 6 min
  • The Concierge TechniqueVideo · 3 min
  • Customer MisbehaviorVideo · 4 min
  • The Hack DayVideo · 2 min
  • Exercise #18b: Lets Interview a CustomerVideo · 7 min
  • Phase 4: Creating PrototypesVideo · 1 min
  • Prototyping TechniquesVideo · 9 min
  • Phase 5: Validating Your IdeasVideo · 2 min
  • Phase 6: RefinementVideo · 4 min
UNIDAD 8 - Discovery Techniques · 4 lecciones

UNIDAD 8 - Discovery Techniques

  • Testing UsabilityVideo · 9 min
  • Testing ValueVideo · 6 min
  • Testing FeasibilityVideo · 3 min
  • Testing Business ViabilityVideo · 6 min
UNIDAD 9 - --------------- Part 4: Design --------------- · 2 lecciones

UNIDAD 9 - --------------- Part 4: Design ---------------

  • The PM's Role in DesignVideo · 7 min
  • Exercise #19: Critically Examine a DesignVideo · 5 min
UNIDAD 10 - Design Fundamentals · 9 lecciones

UNIDAD 10 - Design Fundamentals

  • Goal Directed DesignVideo · 5 min
  • Rapid PrototypingVideo · 3 min
  • Exercise #20 Crazy 8s SketchingVideo · 10 min
  • Sketching & Paper PrototypingVideo · 4 min
  • Digital PrototypingVideo · 9 min
  • Exercise #21: Lets Create a Balsamiq WireframeVideo · 6 min
  • Native PrototypingVideo · 3 min
  • Material Design & Flat DesignVideo · 4 min
  • Exercise #22: Example of Skeumorphic designVideo · 2 min
UNIDAD 11 - --------------- Part 5: Development --------------- · 2 lecciones

UNIDAD 11 - --------------- Part 5: Development ---------------

  • The World Before AgileVideo · 3 min
  • The Agile ManifestoVideo · 7 min
UNIDAD 12 - Scrum · 23 lecciones

UNIDAD 12 - Scrum

  • What is Scrum?Video · 4 min
  • A Typical Sprint CycleVideo · 4 min
  • Exercise #23 Create a user story mapVideo · 8 min
  • The Product BacklogVideo · 2 min
  • Characteristics of a Good Product BacklogVideo · 4 min
  • Backlog GroomingVideo · 3 min
  • How to Write Good User StoriesVideo · 6 min
  • Exercise #24 Lets Write Some User StoriesVideo · 3 min
  • Definition of ReadyVideo · 4 min
  • Time Boxing EventsVideo · 2 min
  • Running Sprint PlanningVideo · 2 min
  • Exercise #25: Lets Create a Sprint GoalVideo · 5 min
  • Arranging The Team SpaceVideo · 6 min
  • Estimating StoriesVideo · 3 min
  • Story PointsVideo · 4 min
  • Estimating Stories Using Planning PokerVideo · 5 min
  • Sprint PlanningVideo · 9 min
  • The Sprint BacklogVideo · 5 min
  • Daily StandupVideo · 3 min
  • The Definition of DoneVideo · 3 min
  • Myth - The Sprint Review is a DemoVideo · 4 min
  • The Sprint RetrospectiveVideo · 4 min
  • Exercise #26: Lets Run a Sprint RetroVideo · 3 min
UNIDAD 13 - --------------- Part 6: Measurement --------------- · 1 lecciones

UNIDAD 13 - --------------- Part 6: Measurement ---------------

  • Why do PMs need metrics?Video · 2 min
UNIDAD 14 - Measurement Fundamentals · 7 lecciones

UNIDAD 14 - Measurement Fundamentals

  • What Makes a Good Metric?Video · 3 min
  • Key Concepts Every PM Should KnowVideo · 5 min
  • Exercise #27: Lets Find Some Vanity MetricsVideo · 3 min
  • Analytics FrameworksVideo · 6 min
  • Finding the Right MetricsVideo · 3 min
  • Exercise #28: Find Your OMTMVideo · 3 min
  • Drawing a Line in the SandVideo · 8 min
UNIDAD 15 - --------------- Part 7: Career --------------- · 1 lecciones

UNIDAD 15 - --------------- Part 7: Career ---------------

  • Start With Why: Make Sure PM is Right For YouVideo · 3 min
UNIDAD 16 - Building Your PM Muscles · 7 lecciones

UNIDAD 16 - Building Your PM Muscles

  • Plan The How: 4 Common Paths into PMVideo · 3 min
  • Do the Job: Before Getting the JobVideo · 5 min
  • Develop The What: 7 Core Skills to BuildVideo · 9 min
  • Exercise #29: Lets Create a Bullet JournalVideo · 3 min
  • Learn StoryTelling: The SCR FrameworkVideo · 3 min
  • Exercise #30: Lets Tell a Story Using the SCR FrameworkVideo · 3 min
  • Develop Leadership: Influence Without AuthorityVideo · 4 min
UNIDAD 17 - --------------- Part 8: Technology --------------- · 1 lecciones

UNIDAD 17 - --------------- Part 8: Technology ---------------

  • IntroductionVideo · 3 min
UNIDAD 18 - Fundamentals · 8 lecciones

UNIDAD 18 - Fundamentals

  • How Technical Should PMs be?Video · 3 min
  • How the Internet WorksVideo · 7 min
  • Client Side vs Server SideVideo · 5 min
  • Client Side Technologies: HTML, CSS & JavascriptVideo · 9 min
  • Exercise #31: Chrome Dev Tools Crash CourseVideo · 10 min
  • Programming LanguagesVideo · 5 min
  • Technology Alphabet Soup (IDEs, SDKs, APIs etc)Video · 3 min
  • Technical Literacy #1: What Is Your Tech Stack?Cuestionario · 1 h
UNIDAD 19 - Databases · 8 lecciones

UNIDAD 19 - Databases

  • SQL vs NoSQL DatabasesVideo · 3 min
  • Understanding Table JoinsVideo · 6 min
  • Exercise #32: Learn Basic SQL in 15 minutesVideo · 15 min
  • Four Components of DatabasesVideo · 4 min
  • Centralized Vs Distributed DatabasesVideo · 3 min
  • Concurrency, Security & OptimizationVideo · 6 min
  • Exercise #33: Google Docs Collaboration Challenges.Video · 6 min
  • Technical Literacy #2: Get Access to Database(s)Cuestionario · 30 min
UNIDAD 20 - APIs · 9 lecciones

UNIDAD 20 - APIs

  • What are APIs?Video · 3 min
  • Why PMs Need APIsVideo · 3 min
  • Exposing Your Own APIsVideo · 4 min
  • Anatomy of an APIVideo · 7 min
  • Exercise #34: Inspecting an API using Google DevToolsVideo · 5 min
  • Technical Literacy #3: Review API documentationCuestionario · 1 h
  • API Architectures (REST vs SOAP)Video · 3 min
  • Webhooks vs APIsVideo · 3 min
  • GraphQLVideo · 4 min
UNIDAD 21 - Congratulations! · 1 lecciones

UNIDAD 21 - Congratulations!

  • Bonus LectureLectura · 0 min
Certificado oficial

Tu certificado lo emite la SEP, no solo una plataforma

Al demostrar la competencia recibes un certificado emitido por la Secretaría de Educación Pública a través del Gobierno del Estado de México: un documento oficial que puedes presentar con confianza ante cualquier empleador o institución.

Tu certificado con INEC

  • Lo emite la Secretaría de Educación Pública (SEP), a través del Gobierno del Estado de México
  • Documento oficial con folio verificable en línea
  • Lo otorga la Universidad Tecnológica Fidel Velázquez

Otras plataformas en línea

  • Constancia privada emitida por la misma plataforma
  • Solo acredita horas cursadas o asistencia
  • Sin respaldo de una autoridad educativa
Cómo funciona

Tu itinerario, de la inscripción al certificado

  1. 1

    Inscripción con pago único

    Pagas $2,800 MXN una sola vez y entras de inmediato al curso.

  2. 2

    Estudias a tu ritmo

    21 unidades con videos, lecturas y actividades, disponibles 24/7 durante 12 meses.

  3. 3

    Cuestionarios por unidad

    4 cuestionarios para comprobar lo aprendido.

  4. 4

    Certificado

    Emitido por la SEP a través del Gobierno del Estado de México, con folio verificable.

Lo que obtienes

Un certificado oficial de la SEP

Muestra del certificado: Product Management A-Z: Hands-On, Real-World Simulation

Muestra · verificable por folio y QR

  • Emitido por la Secretaría de Educación Pública (SEP), a través del Gobierno del Estado de México. No es una constancia privada: es un documento oficial, y ese respaldo marca la diferencia frente a otras plataformas en línea.
  • Contenido impartido por Raj Elakkara.
  • Folio y QR verificables para compartirlo con quien te contrate.
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Empieza hoy, a tu ritmo

Un solo pago y acceso inmediato al curso completo durante 12 meses.

  • 21 unidades · 157 lecciones · 60 h
  • 12 meses de acceso
  • 4 cuestionarios de evaluación
  • Certificado emitido por la SEP (Gob. del Estado de México) con folio verificable
Pago único
$2,800MXN
Acceso por 12 meses
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¿Cómo es el pago?

Un solo pago de $2,800 MXN. No hay mensualidades ni cargos recurrentes.

¿Cuánto tiempo tengo acceso?

12 meses desde tu inscripción, 24/7, para avanzar a tu ritmo.

¿Quién imparte el contenido?

El curso es impartido por Raj Elakkara; INEC gestiona tu inscripción, evaluación y certificado.

¿Qué pasa cuando vence mi acceso?

Puedes renovar tu cuenta tú mismo desde la plataforma, sin trámites ni esperas.

Certificado emitido por la SEP a través del Gobierno del Estado de México · Product Management A-Z: Hands-On, Real-World Simulation

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